Lead spaces.
Vertical delimitators with
elastic transparency.

IBM Co-Marketing Advisor badge — a stand-alone e-Learning course + LMS hybrid application — with DMS (draft management features) and user management

The status quo for lead spaces in general

  1. Badly proportionate images can be a real problem, needing a lot of editing and adding;
  2. Dark gradients over most images are an unhealthy solution. They always seem different;
  3. Headings do not look like they belong in the lead space;
  4. You can’t make a visual connection between multiple elements in the lead space (H1, H3, and CTA — or other details) and what comes after it.

Another method

An organic set of 8 stripes, with flexible transparent Gray100s, with opacity varying from 100 to 50 for the first 4, and from 50 to 5 for the last 4 added above images.

Further research

Light stripes systems for variable images
Stripes varying according to grid types

Dragos is an experienced designer with a passion for brand stories. Born and educated in Romania, he is currently based in Bucharest, working for IBM since 2017

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